ClickUp review: A data-backed look

Explore ClickUp’s adoption patterns, features, pricing, and growth trends to determine whether it’s the right project management solution for your team.

ClickUp

4.8/5

10% lower

cost than category average

+15%

QoQ adoption growth

82%

of customers are micro or SMB

18%

of customers are mid-market or enterprise

ClickUp overview

ClickUp is a work management platform that combines tasks, docs, chat, and time tracking in one place, letting you manage projects without switching between multiple apps. You can organize tasks using different views—like lists, boards, or calendars—create and share documents.

How much do businesses spend on ClickUp?

The chart below illustrates the average quarterly spend on ClickUp across different business segments from Q2 2024 to Q4 2024:

Very small businesses invest modestly ($318-$359 quarterly) with minimal fluctuation, small and medium-sized businesses maintain consistent spending ($560-$568) with slight mid-year increases, while mid-market/enterprise customers demonstrate more variable spending patterns ($500-$713).

For teams planning their software budget, these numbers offer a realistic view of what you will spend on ClickUp. Expect to invest somewhere between $300-$700 each quarter, with your exact cost depending on your team size and which features you need. The relatively modest spending across all segments positions ClickUp as an economical solution for project management needs regardless of organization size.

Who is ClickUp best for?

This pie chart shows the distribution of ClickUp users by business size. Very small businesses represent the largest segment at 44.6%, followed by small and medium-sized businesses at 37.5%, with mid-market and enterprise customers making up 17.9%.

Almost half of ClickUp's user base consists of very small businesses (1-24 employees). This significant representation indicates that ClickUp offers strong value for startups, small teams, and independent professionals seeking comprehensive project management capabilities without excessive complexity.

Small and medium-sized businesses (25-99 employees) form the second-largest segment. These organizations likely benefit from ClickUp's scalable features that accommodate growing teams while maintaining reasonable pricing and implementation requirements.

Mid-market and enterprise companies (hundreds to thousands of employees) represent a smaller portion of users. While ClickUp offers enterprise-grade capabilities, its adoption among larger organizations remains less prominent than smaller business segments.

If you operate a business with fewer than 100 employees, ClickUp aligns with the needs and preferences of similar companies, offering an effective balance of functionality, usability, and value that resonates most strongly with these business categories.

ClickUp key features

Dynamic task management

What it does: Creates and organizes tasks with custom labels, priorities, due dates, and checklists. Allow users to add attachments, define dependencies, and track progress in real-time.
Key benefit: You get clarity on ownership and deadlines, so your team stays aligned and accountable.

Adaptable workspaces

What it does: Builds specialized workspaces with custom fields, a range of views (like list, board, or calendar), and reusable templates.
Key benefit: You get to build unique workflows and don’t have to compromise your processes.

Real-time time tracking

What it does: Captures time spent on each task via a built-in timer or manual input, then produces detailed reports to see exactly where resources are going.
Key benefit: You get precise project timelines and smarter resource planning rooted in real data.

Strategic goal setting

What it does: Establishes clear objectives, monitors progress with data-driven metrics, and keeps everyone aligned with overarching company goals.
Key benefit: You can focus on high-level strategy while getting transparency into individual and team performance.

Advanced reporting and insights

What it does: Produces in-depth reports on milestones, productivity, and task completion using 50+ dashboard widgets.
Key benefit: You get data-backed insights, enabling more intelligent decisions and continuously refined processes.

Integrations

What it does: Connects with over 1,000+ tools including Slack, Google Drive, and GitHub.
Key benefit: You get an efficient workflow by linking your existing tools, which reduces the need for constant app switching.

Real-time team collaboration

What it does: Enables team communication through comments, mentions, and shared docs, all updated in real-time.
Key benefit: Makes swift collaboration effortless by housing all relevant conversations and files together.

ClickUp pricing

Plan	Price	Key features	Ideal for
Free	Free	Unlimited tasks and users, 100MB storage, basic reporting, real-time collaboration, 100 automation runs per month.	Individuals or small teams starting with project management.
Unlimited	$7/user/month	Unlimited storage, integrations, and automation runs, advanced reporting, custom fields.	Small to medium teams needing flexibility and advanced features.
Business	$12/user/month	Custom exporting, advanced automation, timeline views, advanced publish sharing, workload management.	Growing teams in need of sophisticated workflow tools.
Enterprise	Custom	Enterprise API, single sign-on, custom permissions, advanced security, dedicated success manager.	Large organizations needing enterprise-level security and support.

ClickUp pros and cons

ClickUp is a good fit if:

You're managing a virtual team needing real-time collaboration.
You run a marketing team.
You are in charge of being part of software development squads adopting Agile sprints.
You are a freelancer juggling multiple clients.
You need a scalable approach.

You might want to explore alternatives if: